Build-A-Bear Brings Back Its ‘Pay-Your-Age’ Event, Sort Of

Galtero Lara
Junio 12, 2019

To be eligible for a ticket, guests will have toenter online and join Build-A-Bear's Bonus Club.

The company is bringing back the Pay Your Age promotion, which allows customers to pay their age for a stuffed animal up to $29.

This time, the event will be a sweepstakes with a limited number of tickets awarded.

Most furry friends available for purchase are included with the ticket, with some exclusions.

Customers can also enter the program's sweepstakes for an an opportunity to win a birthday party experience.

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Last year, thousands of shoppers stood in long lines outside stores to get their hands on a new furry friend.

More than 200,000 people are expected to be selected to receive the "Pay Your Age" ticket to take part in the event happening in the stores across the country, Canada and the United Kingdom from June 24-28.

Due to last year's overwhelming response to the "Pay Your Age" offer, the rules have changed this time around. You'll need to do that between the 11 - 16 June, and if you are lucky enough to win, then you will be invited to one of two Pay Your Age slots between 24-28 June.

Build-A-Bear ended up issuing an apology and giving out vouchers to those who were unable to get into the insanely crowded stores.

For anyone who has kids, or has been to a shopping centre with one - you'll know that Build-A-Bear is a particularly appealing concept for children.

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