Jeff Bezos to His Employees: ‘One Day Amazon Will Fail’

Galtero Lara
Noviembre 18, 2018

Amazon will go bankrupt one day, Jeff Bezos, the CEO of the e-commerce colossus worth nearly $1 trillion, told his employees in a stunning admission.

In the meeting that took place last Thursday, a Amazon employee asked Bezos about the company's future. If the focus moved to put the company first, then the chance of Amazon being looked on negatively by consumers goes up and so the calls for regulation would most likely increase. "If you look at large companies, their lifespans tend to be 30-plus years, not a hundred-plus years", Bezos said, as heard by the publication in a recording of the meeting.

With more than 613,000 employees worldwide and the announcement just this week of plans to build two new mini-headquarters locations - with 25,000 employees each - it's hard to imagine Amazon being anything but a never-ending juggernaut.

Bezos said that the business needed to "obsess over customers" in order to avoiding going under.

Jeff Bezos, Amazon founder and CEO, speaks at The Economic Club of Washington's Milestone Celebration in Washington.

He believes the day Amazon starts focusing on itself than its customers, it will start declining and eventually fall. In fact, I predict one day Amazon will fail. "We have to try and delay that day for as long as possible".

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The goal of everyone at Amazon is to "prolong that demise" Bezos said.

"It's a fact that we're a large company", he said, according to a recording obtained by CNBC. It now has over 600,000 employees and a stock price that's quadrupled over the last five years.

Several Amazon employees who spoke with CNBC on the condition of anonymity said government regulation and potential antitrust violations were "big concerns" when looking to the future of the company.

Amazon recently swatted away speculation that it is to launch an ad-supported version of its Amazon Prime service, but declined to comment on speculation that an IMDb-branded AVOD service is in the works.

What makes Bezos' confession more startling is because Amazon was on top of the world this week. "It's reasonable for large institutions of any kind, whether it be companies or governments, to be scrutinised".

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