England, Uruguay fined for breaching marketing World Cup rules

Jose Verdugo
Julio 12, 2018

The Football Association has been fined £53,211 for socks worn by some England players throughout the World Cup.

In a disciplinary update published on its website four ahead of England's World Cup semi-final against Croatia, FIFA said it was fining the FA 70,000 Swiss francs for "breaching media and marketing regulations and the FIFA equipment regulations".

The players in question, midfielders Dele Alli and Eric Dier, and forward Raheem Sterling, were seen wearing branded ankle support socks over their official Nike-branded socks during England's 2-0 quarterfinal win over Sweden.

"In particular, only one member of the Uruguayan national team continued to display unauthorised commercial branding on playing equipment items during the quarter-final match between Uruguay and France", it added.

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Sweden's Andreas Granqvist was punished for wearing non-slip sports socks in the quarter-final against England.

Earlier in the tournament, the Swedish FA was slapped with a similar fine when several Swedish players were seen wearing the same socks. Last week, the Croatian soccer federation was hit with a $70K fine after its players were seen drinking "non-authorized beverage products" during Croatia's Round of 16 meeting with Denmark.

In addition to his Adidas football socks that all Sweden players wore, the veteran has also been sporting the special socks around the bottom part of his foot throughout his nation's World Cup run, including the game against England.

Argentina was hit with the biggest fine of the tournament when it was fined $105K over fans who hurled projectiles and made anti-gay chants.

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